In life, there are people who know you, people who know of you and people who know nothing about you! It is important to rally the people you know, and then see if they will help you with the people who might be interested in what you have to offer, whether that is music, thoughts, [...]

The Right Message, The Right People, The Right Amount of Times. Part II: The Right People Do you want to talk to Golfers in Tucson or Hunters in Wisconsin? You know your business better than anyone else. By the time you take your Marketing efforts “Web 2.0″ you should have identified your target audience. Generally [...]