News Archive for Tag 'advertising', only excerpts shown, click title for full entry.

Twitter’s Ad Platform to Launch Today!

Twitter is launching the much anticipated (and feared by some) advertising Platform today! “We hope you’ll share in our enthusiasm as today we unveil a simple service we’re calling Promoted Tweets. It’s non-traditional, it’s easy, and it makes a ton of sense for Twitter,” writes Biz Stone on the Twitter Blog this morning. In additon, [...]

Social Media Secrets Revealed (Part I)

“The right message, to the right people, the right amount of times.” This is the Holy Grail of  Advertising: Getting the message you want, transmitted to the ideal audience and having it hit right when you want it. You can have a great commercial but buy a very small schedule or you put a commercial that speaks [...]