Is Your Business Ready for Black Friday and All Other Days ?

If tradition holds, even in this economy, retailers whether brick and mortar or cyber, will see their business hit black today for the first time in 2012.  Forecasters are calculating how much they think we’ll spend on Black Friday-the day after Thanksgiving, Small Business Saturday and Cyber Monday-the Monday following the holiday weekend.

These days kick off the Holiday shopping season, and are a strong indication of what to expect. Consumer spending makes up more than two-thirds of all economic activity in America. And this year there is a lot riding!  Retailers such as JCPenney, Macys, Gap and Sears, have boosted not only their traditional promotional advertising efforts but are using social media sites such as Facebook, Twitter, Google Plus and Instagram.  Stores are offering freebies and slashing prices and using social media to promote their deals. (more…)

 

How to help #HurricaneSandy recovery efforts VIDEO CHAT #SandyHelp

Big Thanks to Britt Michealian, Amy Vernon, Josh Charles, Heather Fay, Robert Moore, Marty McPaddenLinda Bernstein and everyone who live tweeted, passed info along, donated and helped.

If you aren’t able to personally provide shelter and supplies to those affected by Hurricane Sandy, it doesn’t mean you can’t help at all. There are many organizations along the East Coast that are providing shelter, food and other supplies to victims of Hurricane Sandy. Here is a list from 10 Ways You Can Help #HurricaneSandy Recovery: (more…)

 

How You Can Help #HurricaneSandy Recovery Efforts LIVE VIDEO CHAT Monday 11/5 10am PT cc @MamaBritt

“The life I touch for good or ill will touch another life, and that in turn another, until who knows where the trembling stops or in what far place my touch will be felt.”
Frederick Buechner

Join Britt Michaelian and me (Jessica Northey) along with some of our East Coast pals for a LIVE video chat/hangout to talk about how you can help with relief efforts for the victims of Hurricane Sandy.

RSVP on here.

I was in Nashville all week covering the CMA Awards and a bit out of pocket. I talked to Britt Sunday and we both shared some tears and then, because Britt is always in solution mode, she went straight to, “what can we do to help?”   We decided to pool our resources as well as put our brands, and brains together.   Britt, the kindest person on this planet has an amazing list of very actionable things people can do to help, and has been contacting other brands and talking to our friends who are affected by Hurricane Sandy to see what we can do to immediately help.  When we start LIVE STREAMING I will post here, as well as at CMchatLIVE.com and on Britt’s blog. (more…)

 

Are You Being a “Duty Call’?

du·ty

Noun:
  1. A moral or legal obligation;
  2. Done from a sense of moral obligation rather than for pleasure.

One of the first jobs I ever had was Receptionist at a Broadcasting company that housed 3 Radio Stations. (more…)

 

What IS Country Music?

Last week we did our first ever Google+Plus Hangout for Country Music Chat aka #CMchat+Plus. Joined by an esteemed panel of Country Music industry insiders including Charlotte Autry, Host, Young Country TV; Rick Barker, Artist Consultant; Matt Bjorke, Editor, Roughstock; Lauren Jo Black, CEO/Founder, CountryMusicIsLove; Chuck Dauphin, Columnist/Country Music Editor, Billboard; Jennifer Smith, Owner, Lovin’ Lyrics Music Promotions; and produced by Charles Hogge we discussed the 2012 Country Music Association Awards Nominations. You can watch the video here.

What came out of this Social Media-centric event that brought these panelists, tweeters (Twitter), plussers (Google+ Plus) and posters (Facebook) was a discussion for the industry and fans alike. There is no doubt people are passionate about their music. AND…love it, hate it…work in, and around it…Country Music has evolved into many sub and fusion genres.

I asked Chuck Dauphin, Country Editor of Billboard to “double click” on the many “Flavors of Country”  debate and this is what he wrote: (more…)