News Archive for Items Categorized 'Strategy', only excerpts shown, click title for full entry.

Whats Your Social Media Game Plan for 2012?

This was originally written for a Broadcasting/Music community I have a column in, but change a couple job titles/adjectives and this could be any industry. Hat tip and big thanks to Guy Kawaksaki, Jay Albright, Scott Stratten, Valerie Geller, Sarah Austin, Andie Lynne, Amy Howell, Adam Drake and Nick Schneck for their practical and relevant 2012 [...]

Emotional Tweeting

It happens. Emotional tweeting, posting, texting, emailing….we are all *mostly * humans, having a human experience, both online and in REAL time. In my opinion, some of the best content comes from emotions that trigger passion. Passion has been the touchstone for inspiration for me from the beginning.  Enthusiasm for music, that is contagious, is my signature. My love of Social [...]

The Tweet Before Christmas (video) #TweetB4Christmas

THE TWEET BEFORE CHRISTMAS Written by @JessicaNorthey Video Edited by @SClarkWXYZ – This was created last year, but it is definitely timeless.  There is more info below about all contributors to this video. Happy Holidays! ENJOY!

Sweat Equity

It’s not very often you hear about an “overnight” success that doesn’t end up being an, easy come, easy go story. Rebecca Black is a recent example, although I think she is getting some commercial work and if that’s what she was trying to do as a young musician, well then, there ya go… Most people [...]

Meet @LizStrauss: An Irresistible, Authentic, Inside-Out Thinker!

One of the greatest benefits of doing this feature, “eViews with the Who’s Who” is that I get to know so many fantastic people.  Especially, those I have seen online and/or admired for some time. Liz Stauss is no exception!  She is a well known, Brand Strategist, Community Builder and Founder of SOBCon. She’s been called “a thought provoker, [...]