Phoning It In
The Urban Dictionary defines “phoning it in” as just putting in a half-hearted effort at something, but completing it.
This expression often pertains to work which IS complete that you pretended to have worked hard on it, when in fact little effort was made. *Derived from deciding to not physically attend a meeting in person, but rather to be present by phone only* thus phoning it in. I even wonder if the word phony came from this term? Hmm, anyone know?

From SanteFeLibrary.com
Sometimes, I have felt mechanical at efforts, this happens. It actually can be a result of having good habits. Take for instance blogging, tweeting and posting. Without much effort we can put out content and still get results.
BUT, I am passionate both ways. If I don’t care, I don’t care but tend to act, not just react, when I am moved by people, places or things.
For the most part, I definitely have an opinion or a solution derived from many years of life and work experience. I sold traditional media advertising for more than 15 years, and while I become really good at it, towards the end I felt disconnected, like I was phoning it in. Ever have that feeling?
Leap God’s the Net
If you are Atheist, Agnostic or have an issue with religion you can think of GOD as an acronym: Good Orderly Direction, seems to help people sometimes when I put it that way.
I made a huge leap of faith in God *and myself* when I decided to leave my Management and Sales role in the Corporate radio world. Wow, what a scary thing I did. I banked a lot on my own self worth and the thoughts of what could be. Don’t get me wrong, I questioned it all the time. That first year was a bit uncomfortable, trying to make a buck stretch…living on a tight budget, eating Ramen Noodles and Peanut Butter. That first Christmas, could not even afford to buy gifts or a Christmas tree, shoot we were using the heat in the house sparingly just to make sure we could keep it on. Going out to eat, even at McDonald’s was a luxury. Had my phone and the Cable turned off a few times only to scrape the money together to get it turned it back on. But, I made sure to keep a roof over my head, that Sissy, my dog had food, and tried to always smile and thanked God for everything I had or even didn’t have, when times were tough.
Three and half years later and there is always food in the fridge, bills are paid, Sissy has a new brother ‘Congressman Pedro Weiner’, and I can’t stop smiling because I am so grateful for all the opportunities that keep coming my way.
There is no “magic answer” for what I did. It was like Gini Dietrich says a lot of “sweat equityt”. I knew I wanted to make a difference and do big things that no one else was doing. I was driven by passion for digital media and the possibilities it possessed.
My gramma used to always say, “a job worth doing is worth doing well.” That always resonates with me. Passion and involvement, being in the moment is my daily bread. Not taking anything or anyone for granted is a way of life, not an act for me. I am blessed to be living the life I want to live. It’s not always easy. When making big decisions there is always a price to pay, but I am confident in myself, my abilities and my intuition.
I guess if you can take anything away from this post it would be to believe in yourself, your dreams and the power they possess. Even the dreams you haven’t had yet that might just be a “really good feeling” right now. Listen to that. Don’t EVER let anyone tell you that you can’t do anything. I am a living testament that if you want something bad enough, JFDI, as Lee Abrams tells me. (Just Flipping Do It – cept he uses another word) Don’t let anybody or anything stand in your way. At the end of the day you can bank on the fact that I will be here for you. I will hold your hand, virtually, be your cheerleader and give you the support that was given to me by so many, and share your dreams with me you!
DREAM BIG as my friend Carrie Wilkerson, The Barefoot Executive always says!
What dreams have you put on hold and or who you gonna call? JFDI!




